In today’s world, the business of farming is complex. Environmental, political and economic challenges come at a high cost. As a farmer, you have to be smart and resilient in order to stay profitable. Maykers is an online platform that facilitates smart connections between farmers and their partners to make the business of farming successful. They make it simple to sell, find and buy professional products.
2020 - 2022
My roleUX Lead
ScopePProduct design & development, UX design & strategy, Design system
Maykers is an online platform that makes it simple for farmers to sell, find, and buy professional products. I led the UX design team to facilitate these smart, high-impact connections between farmers and their partners. We set requirements with the stakeholders, brainstormed solutions, went from sketches to detailed sprint-ready designs, did user tests, managed the stakeholders and collaborated with the software engineers.